30 seconds That’s how long it takes to read this introduction

And in just 30 seconds, a commercial for your business could be broadcast on our radio stations, potentially reaching 60,000 listeners! This means 60,000 prospective customers could learn about your company and explore your products or services. These are 60,000 individuals who live, work, and shop in the White Mountains region. This illustrates the effectiveness of radio advertising. In today's landscape of emerging media and heightened competition for attention, radio continues to thrive as it connects with audiences anytime and anywhere. Whether in a vehicle, at work, or at the gym — radio is there. Your company's message could also be part of that experience! 

Contact us by phone or email today for a complimentary, no-obligation consultation, and discover how we can assist your business in achieving growth and success! 

For questions about sales and sponsorship opportunities, please complete the form below!

Myths & Misconceptions About Radio

MYTH: Everyone is tuned in to Pandora, Spotify, or Satellite.

TRUTH: In spite of the many audio alternatives available, radio remains a significant medium for music, entertainment, and information. Each week, radio impacts the lives of millions of consumers across the U.S., irrespective of the platform or device utilized. Radio captivates a larger audience weekly than any other audio medium.

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MYTH: It’s hard to track and measure radio’s local results. 

TRUTH: Radio provides tangible results. It boosts website visits and shapes actions. The effect of radio advertising can be tracked both on the internet and in the real world. A Nielsen study from 2018 found that listeners who heard a radio ad three times or more were much more likely to take action compared to those who didn’t hear the ad.

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MYTH: Radio doesn’t drive traffic or sales

TRUTH: As the original mobile medium, radio reaches consumers wherever they are, influencing product consideration, web traffic, and purchase behavior.